The Ultimate Guide to Digital Marketing
The perfect resource for beginner-to-advanced digital marketers looking to learn new skills or hone existing ones.
About
This free guide covers foundational disciplines such as content marketing, social media marketing, and email marketing, always in the context of the goals that businesses care about.
SEO
Services
SEO Services
Click-based Advertising
Social Media Branding
Email Campaigns
Content Creation
Performance Analytics
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What You'll Learn
In each chapter, we'll cover 4 key aspects to the strategy being discussed:
1
The strategies and processes you'll use to create your plan and execute it in your own business. This is the bulk of each chapter—because in digital marketing, how you execute a strategy is key. And in this Guide, we share the exact methods we use here at Connect Tech.
2
The numbers you'll watch to measure your success and identify areas that need tweaking (or are worth doubling down on).
3
The terminology used by experts, so you can communicate intelligently (even if you don't consider yourself a pro).
4
The people in your organization who will likely have responsibility for planning and running each digital marketing tactic.
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